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July 2, 2009

EDUN LIVE, as part of the 'ever.green' series YOOXYGEN presents a limited edition collection exclusively designed by Angela Lindvall

The Limited Edition 'ever.green' series tees designed by Supermodel Angela Lindvall are now available to purchase online.

As part of yoox.com’s environmentally sustainable project YOOXYGEN, the No. 1 virtual fashion and design boutique presents a special series of collections called “ever.green” - limited edition t-shirts for both men and women, designed by celebrities and produced on our very own EDUN LIVE tees!

Created by renowned celebrities, the 100% organic cotton t-shirts covering themes of design, music and fashion will be sold exclusively on yoox.com with all proceeds being donated to Green Cross International, an environmental non-governmental organization (NGO) founded by President Mikhail Gorbachev and partner of YOOXYGEN.

The first journey of the initiative is a t-shirt designed by Angela Lindvall, the American Supermodel noted for her green activities and her establishment of the non-profit organization the Collage Foundation.

Lindvall’s t-shirt design is derived from her vision of the environment: “My shirt was created from the shadows of trees. Our shadow side is what sometimes pushes us to grow.”

The limited edition tees are available Wordwide on

The Red, White and Blue Go Green

This 4th of July might be a little different this year. Many don't even think about it, but the chemicals in fireworks have a harmful impact on the environment. One of the nastiest, for both animals and people, is Perchlorate a naturally occurring salt that has been discovered to increase thyroid problems. Discovery News found "In a 2007 study, researchers found that perchlorate levels spiked more than 1,000 times higher than normal in parts of a small Oklahoma lake within 14 hours after a Fourth of July fireworks show. It took up to 80 days for levels of the chemical to return to where they started, the team reported in the journal Environmental Science & Technology."


Darren Naud and Michael Hiskey, the founders of DMD Systems, are determined to provide eco-friendly alternatives. The company based in New Mexico has created two thus far, low-smoke and non-perchlorate fireworks. Though a great step, many towns cannot yet afford to make the switch to the eco-friendly option like the larger city's pyrotechnic displays can. This still hasn't stopped some have from deciding to choose yet another alternative to fireworks such as laser shows, concerts, and block parties.

If your town cant go "green" this 4th of July
click here to check out a few ways that you can be eco-friendly at home.



June 26, 2009

30% off EDUN ONE tees

Over the last three years, EDUN has donated over $630,000 to ALAFA through sales of The ONE Tee.

While we've just lowered the price of the tee by 30%, we haven't lowered the donation: a full $10 from each sale will still benefit ALAFA.

Please visit EdunOnline.com now to support this cause; inventory is extremely limited!
And while you're there, note that introductory pricing on our new EDUN LIVE styles ends on Tuesday, June 30.

June 25, 2009

i/denti/tee - PIFF 2009 honoree

Last Thursday (June 18th), Fashion Delivers held its second annual Pay It Fashion Forward event to honor those in the fashion industry that make a difference in their communities and have a positive impact on the environment.

At this year's event more than 600 people packed New York City hotspot M2 and danced to the band, Tamarama. Grammy-award winning artist LL Cool J presided over the awards given to the 2009 honorees.

We were delighted (and very proud!) that one of the winners was our very own partner i/denti/tee; i/denti/tee was honored with the ”Pay it Fashion Forward” award from Fashion Delivers for being a cause-driven t-shirt company.



Other honorees included Linda Loudermilk; Philanthropist Boutique founders Jessica Moment and Sally Fowler and Chloe Jo Berman. CEO Wes Card accepted the vanguard award for Jones Apparel Group, selected for its socially conscious business practices.


Congratulations to i/denti/tee for the well deserved award!


Above: LL Cool J presenting Franke Rodriguez (i/denti/tee brand director) with the PIFF Award last Thursday.


June 24, 2009

Cornerstone Music Festival - days to go..

There are 4 days left until the Cornerstone Music Festival in Illinois, Chicago kicks off.

After twenty-five years the well renowned Christian music festival (put on by Jesus People US) remains one of the most influential events of its kind in the world. The event itself draws over 20,000 people from around the world to a patch of ground in west central Illinois to experience the most progressive blend of faith-fueled art imaginable. Featuring over 300 bands play many styles of music, including rock, metal, hardcore, pop, rap, folk, electronic, Celtic, and country.

Many mainstream christian bands such as Underoath, Pedro the Lion, Relient K, and Flyleaf play almost every year, where Shiny Toy Guns, Los Lonely Boys, and Brian Welch (formerly from Korn) will be making their first musical appearances here this year.

In addition to the many musicians, Cornerstone Festival also has a wide collection of guest speakers, and features independent/foreign film screenings, writers' seminars, and art workshops. Cornerstone is the only festival that allows pretty much anyone to come and play in a designated area by providing their own power via a generator..

Overall, the main Cornerstone Festival now takes place over 5 days on a wide variety of stages.

For more information and a full listing of bands visit http://www.cornerstonefestival.com/


EDUN LIVE are proud to be the official tees for this year's Cornerstone Festival.